This ecosystem includes Google itself, Google Images, YouTube and Maps. For search engine stats, they analyze every page view referred by a search engine.įollowing Rand’s blog post the Google ecosystem equals about 90% of all searches.
#Google search engine usa code#
The Statcounters tracking code is installed on more than two million sites globally. The devices include smartphones, laptops, and tablets.Ģ.
#Google search engine usa software#
This is a data provider that analyzes clickstreams from 100 million devices worldwide and whose users have downloaded free security software from partner Avast. So where to look at? Rand Fishkin, the founder of MOZ and Sparktoro, recently conso lidated two data sources:ġ. Jumpshot. Google representatives obviously argue that only because there is a search field on YouTube and YouTube is the 2nd most popular website in the world, it’s seen as the 2nd most popular search engine.īecause if you want to evaluate the biggest search engine, you have to look at the actual web searches taking place - not the website traffic.
Which means they do not measure search requests. However, and here is where the confusion comes in, Alexa’s traffic ranks are for domains only. The more recent articles on “YouTube as a search engine” don’t refer to ComScore data anymore but to . Even Google’s official blog does that. So, if you were to consider YouTube’s integrated search a regular search engine, YouTube would rank 2nd on the podium.Īha.
The myth about YouTube being the second largest search engine in the world started more than 10 years ago: in 2008!īack then ComScore analyzed the US search engine market and found out that YouTube achieves a greater level of search traffic than Yahoo. So let’s talk about those ranking factors and how this YouTube search engine myth started. However, that is not entirely true because there are several underlying ranking factors that are mostly ignored by marketers and others that affect this statistic. And, a number of Google reps like to talk about this. Google itself markets its daughter company YouTube as the 2nd largest search engine in the world. Of course, there is a “ but” in this answer. So - how big is YouTube and is YouTube really the 2nd largest search engine in the world? We will also uncover some of the biggest YouTube Search myths, where those myths came from, YouTube’s real search engine position, and why any of this matters - really matters! Is YouTube the 2nd Biggest Search Engine? Not Really… Let’s dig a little deeper to learn the answer.